Dear Lions,
College athletics provides tremendous opportunities for young people. At LMU, we will continue to strive to graduate student-athletes ready to make an impact in the world while competing for championships and excelling in the classroom and community.
Name, Image, and Likeness (NIL) is long overdue and provides opportunities that were not previously available. Many student-athletes have taken advantage of NIL, primarily as ambassadors of certain companies. Recently, the NCAA offered additional guidance on how schools can be involved with student-athletes' NIL activities.
We are committed to assisting to the extent possible to maintain a competitive advantage in all sports.
Recently, thanks to the generosity of a donor, a "collective" organization has launched for the benefit of our student-athletes. We ask you to consider how you can help, as the website contains much more information:
Should you want to make a tax-deductible gift, you can continue to support our student-athletes through the Lions Athletic Fund, responsible for building a passionate community of supporters dedicated to the long-term health and success of our program.
LMU Athletics thanks you for your continued support.
RTWG,
Craig Pintens
Athletic Director
- Student-athletes may earn compensation for their name, image, likeness (NIL), or athletic reputation provided such compensation contracts are not in conflict with LMU Athletics/Team contracts. (e.g., Adidas, University Credit Union, Coca-Cola). SB 26; CA Education Code Section 67456 (e)(1)
- LMU, the athletic department, or staff members shall not provide compensation to a current or prospective student-athlete for their name, image, likeness, or athletic reputation. SB 26; CA Education Code Section 67456 (b)
- NIL compensation opportunities are not permitted to conflict with academic or team related activities.
- NIL agreements are prohibited without quid pro quo (e.g., compensation for work not performed).
- NIL compensation is prohibited that is contingent upon enrollment at LMU.
- NIL compensation is prohibited for athletic participation or achievement. Athletic performance may enhance the student-athlete’s NIL value, but athletic performance may not be the “consideration” for NIL compensation.
- If a student-athlete wishes to utilize LMU university or athletic department related marks and logos, including any aspects of the uniform, in connection with NIL activities permission to use those marks and/or logos must be secured in advance and in writing through an agreement granting specified use rights. You can request information and/or an agreement on use of those marks or logos by contacting Jacob Dye (jacob.dye@lmu.edu). The Collegiate Licensing Company (CLC) serves as the licensing agent for LMU and LMU Athletics.
- The use of athletic department facilities will require approval in advance (location agreements, including waiver of liability forms and applicable rental fees). Rental and waiver of liability agreements will be coordinated with Athletic Facilities/Conference Services. For more information on facility rentals, please contact Angelo Rawles (angelo.rawles@lmu.edu).
- Student-athletes must disclose within four days of any NIL agreements to the athletic department. (through forms shared through ARMS). This is not an approval process but a component of the California state law. SB 26; CA Education Code Section 67456 (e)(2)
- Student-athletes may secure representation (licensed CA agent or CA lawyer), ONLY for Name, Image and Likeness and NOT for future professional athletic contract negotiations. SB 26 CA Education Code Section 67456 (c)(2); NCAA Bylaw 12.3.1
- An athlete agent representing a student-athlete for purposes of securing compensation for their name, image, likeness, or athletic reputation must be licensed in the state of California. SB 26 CA Education Code Section 67456(c)(2)
- An attorney representing a student-athlete for purposes of securing compensation for their name, image, likeness, or athletic reputation must be a licensed member of State Bar of California. SB 26 CA Education Code Section 67456(c)(2)
- A student-athlete under the age of 18 years is a minor and should have any contract for compensation for their name, image, likeness signed by the student’s parent or guardian to ensure enforceability.
- Contact an athletic department representative with question regarding use of Athletic department issued team apparel, equipment, and memorabilia.
- International student-athletes should not enter into any NIL agreements without the guidance from the LMU Office of International Student Services to guard against any potential immigration issues.
- Pell Grant or need based financial aid could be impacted based on compensation earned from NIL activities. Those questions should be directed to the LMU Financial Aid Office.
- Any NIL compensation raises tax issues. Student-athletes should seek guidance from a licensed tax professional.
Updated 7.28.2022
