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LMU Partners with AI Storytelling Company FanWord

LMU Partners with AI Storytelling Company FanWord

8/4/2026 8:00:00 AM

LOS ANGELES — In the storytelling capital of the world, Loyola Marymount University Athletics is ready to tell more of its own through a partnership with FanWord, the leading AI technology & storytelling company in college sports. Under the agreement, the Lions will use FanWord Assist, the company's AI-powered platform built exclusively for athletics communications teams.


The platform streamlines a variety of workflows, ensuring college sports communicators produce game recaps, long-form feature stories, website player bios, award nominations, and other digital content more efficiently, all while maintaining 100% editorial control and ownership.


LMU's staff will be able to use the same game-changing technology that has saved hundreds of athletic departments and conference offices in college sports more than 30,000 work hours over the past academic year.

 

"We are excited to partner with FanWord for the upcoming season and see this company as a real advantage for our team," said Matthew Lerman, LMU Associate Athletic Director. "Chris and the FanWord team have been tremendous in helping get this partnership started and we are ready to get to work."

 

The Lions are part of a growing network of more than 225 athletics organizations taking advantage of FanWord Assist throughout the changing landscape of college sports. They stand alongside NCAA Division I programs in the state of California like USC, UC San Diego, UC Santa Barbara, UC Davis, and Santa Clara. 

 

"There's never been a better time to be a part of The Pride," said Chris Aumueller, CEO of FanWord. "We are excited to give the Lions' staff more time back in their day and an easier way to get those stories in front of their community." 

 

Home to the nation's second-largest media market, LMU will roll out FanWord Assist across all 14 of its varsity programs in the year ahead. The platform's storytelling tools will help the Lions extend the coverage of its student-athletes, coaches and programs — turning that content into a vehicle for deeper connection with alumni, donors and fans.

 

About FanWord

FanWord is the leading AI technology & storytelling company in college sports and works with more than 225 athletics organizations across all levels. To learn more about FanWord's software, FanWord Assist, click here.


 
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